John Paul Larson JP Larson Graphic Designer

Capitol Hardwood Floors Logo Design Shadow
Capitol Hardwood Floors Logo

Capitol
Hardwood Floors

September 2014

  • Logo Design
  • Branding
Client
Arnie Carroll

Task

Capitol Hardwood Floors needed a recognizable brand to represent their abilities in hardwood flooring. They requested a typographical logo with an upscale feel.

Solution

The icon is a stylized abbreviation of Capitol Hardwood Floors (CHF). The C and H are merged together representing an ornate flooring pattern and to maintain the perfect square pattern. Traditional flooring and refinishing is represented by the stylized F which makes a standard floorboard pattern.

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